Artist Development
At Cross Ratio, we provide comprehensive support to help our signed artists reach their full potential. Our professional guidance covers everything from vocal coaching and performance training to personal branding and media management, ensuring our artists are polished and prepared for success.
We use our industry expertise and extensive network to create strategic career plans, secure collaboration opportunities, and promote global distribution of their music. From songwriting support to live performances, we help artists navigate every step of their journey.
With a shared vision, we work closely with each artist to align their career goals with opportunities for growth, creating a path to long-term success in the music industry.
Comprehensive Physical & Digital Distribution Network
Cross Ratio have built a robust and far-reaching network of both physical and digital distribution partners to ensure that our artists’ music reaches their target audience effectively, no matter where they are. For physical distribution, we cover key markets across South-East Asia, Taiwan, and Hong Kong.
We collaborate with trusted music distributors and retailers to make sure physical products, including CDs and vinyl, are widely available to consumers. Our network also includes exclusive partnerships with US labels for the distribution of vinyl records across South-East Asia, giving our artists an edge in reaching vinyl collectors and enthusiasts in the region.
On the digital front, we ensure global reach through leading platforms such as Spotify, Apple Music, KKBOX, Deezer, QQ Music, Amazon, Tidal, and over 80 other streaming platforms worldwide. This extensive digital presence ensures that our artists’ music is accessible to listeners across diverse regions and platforms.
At the core of our distribution services, we provide a complete program that not only handles the release of music but also delivers full marketing support for every release. From pre-release buzz to post-release promotion, our team ensures optimal exposure and market presence for our artists, maximizing their reach and impact across both physical and digital markets.
